Let me introduce you myself first, I'm a businessman and was doing wholesale distribution, initially, I was doing very well by booking and supplying goods to retailers.
Later due to age, I was unable to make bookings and supplies hence nothing to do except sit at my shop waiting for customers thinking to get an idea about how to grow my business.
During this period I tried many ways like recruiting staff for booking and supplies but it was costing much more. Then I engage a few people to get booking and supplies by giving them a commission but I was not getting enough business.
Empty mind devil workshop--hahaha, just for fun, I started using Facebook & other social media sites, searched on Google the ways to grow my small business & tried to implement what I was learning.
The outcome of these searches in my free time has grown my business online thus motivating me and hope these ideas will also help you to grow your small business online, don't worry, you can start with these ideas without investment or very low investment.
1 Facebook Page:
Facebook page is basically free of cost your business website, inviting your customers to follow your Facebook page where you can post & promote your products in the shop segment, and you can take advantage of giving offers on a particular product for a certain time period. You can also advertise on Facebook to get more customers from your area.
2 Facebook Marketplace
Marketplace on Facebook gives us space to sell a few products, you can submit your post on 10 Facebook groups along within the marketplace believe me it's one of the best ideas to sell a product online via Facebook.
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3 Google My Business
To grow the business of shopkeepers and small businesses Google helps to create a free website which helps viewers on Google to find the place or shop nearby to the viewer's location.
Utilise this free option to generate customers.
You can easily make your website and can raise to the top of searches by regularly posting photographs of your shop, activities, products or interaction with your customers along with a brief description.
It will help to drive customers to your shop who are searching online and give you more customers from far away places.
Know
4 MAKE WEBSITE
Nothing is free on this earth if someone gives you something free it takes much more from you.
Facebook, Whatsapp and other social media sites are free to use but in turn, they got all our data from which they are making money.
You might have seen that every big business has a website which helps them to grow their business internationally.
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It is a little bit difficult for a solopreneur to establish and develop an online store since you require a lot of tools, software, guides, and help, SBI provides all the support for doing successful business online.
I know you will say, you are a small businessman, a shopkeeper, you are having a restaurant or a beauty parlour why you should make a website? You have nothing to get international customers.
Here I will like to tell you the real fact I recently received a very big order to supply abroad that was possible for me because of my online presence.
I don't say you will be able to generate international business but there is definitely a chance to grow your business online by getting more customers at your shop, getting orders to supply to your nearby customers or sometimes to international customers.
It is not necessary to make an online store to sell products you can also sell directly from your website by setting the option of purchasing online, payments & shipping.
Anyway, you can make your website with a very low investment not more than your tea expenses at your shop.
Is it more?
I don't think this amount is more to get a few customers to grow your small business online.
For making a website you need Hosting which allows your site to load on the internet, Domain the address of your site & a platform to create a website.
It's simple & easy to create. If you think you can't make it yourself you can hire a website developer from Fiverr or you can also ask me to design your website.
5 Link with Amazon
To grow business online it is necessary to get a supportive & reliable supplier along with a marketplace to sell your products.
Amazon is the leading online store from where you can get the benefit of purchasing at the best price along with the marketplace to sell your products.
To make the purchase easier, less time-consuming & low rates with a variety of products join
To sell on Amazon become the AMAZON SELLER
Also know
Read more about becoming an Amazon seller in
SUM UP
It's easy to swim in the direction of the current of water & it is better to follow the trend of going online to grow business.
JUST A NOTE
During my free time at home or at the shop, I do surveys means just answering the question like Koun Banega Crorepati -- I don't say it will make you crorepati but it will make you earn online expenses--
Hence nothing harm in going online. I recommend for free joining
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